| PLETT’S GLOBAL RECOGNITION: WORLD’S LEADING BEACH NOMINATION & BLUE FLAG HONOURS |
| Plett Tourism is thrilled to announce that in addition to being nominated as Africa’s Leading Beach Destination for the 15th year, the town has also been nominated as the World’s Leading Beach Destination in the World Travel Awards this year. This marks its first global nomination, placing it alongside renowned beaches like those in Thailand, Hawaii, and the Maldives. While Cape Town is also a South African nominee in the Africa’s Leading Beach Destination category, Plettenberg Bay is the sole South African contender for the global title in the prestigious global travel awards. Additionally, Bitou has been awarded 8 international Blue Flag Awards for the 2024/2025 season, and a Green Coast Award for Nature’s Valley, at the Wildlife and Environment Society of South Africa (WESSA) Blue flag and Green Coast Awards. The coveted Blue Flag status is one of the world’s most recognisable voluntary eco labels awarded to beaches, marinas, and sustainable boating tourism operators. Plett received full Blue Flag status for six of its beaches– Robberg 5, The Waves, Nature’s Valley, Lookout, The Dunes and Singing Kettle – and, for a 10th consecutive year, seal-swimming operator Offshore Adventures for its two boats. To qualify for the Blue Flag, a series of stringent environmental, educational, safety and accessibility criteria must be met and maintained. Robberg 5 and Lookout beaches received special awards celebrating 15 and 10 years, respectively, in the Blue Flag programme which serves to highlight Bitou’s long standing commitment to excellence. “Life in Plett revolves around enjoying our beautiful natural surroundings: the ocean, the beaches, the forests and mountains. That’s why we fight so fiercely to protect them. This vision is shared with our local Bitou Municipality, our marine activities and conservation initiatives,” says Patty Butterworth, CEO of Plett Tourism. |